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LOS ANGELES & NEW YORK--( / )--OpenX, a global leader in creating programmatic advertising marketplaces, today announced significant growth in its programmatic direct business. OpenX programmatic direct revenue grew over 500% year-over-year and saw the addition of over 200 new publishers in the same time frame. Over the last year, programmatic direct CPMs increased nearly 20% and daily spend more than quadrupled.

Private marketplaces (PMPs) give buyers access to more exclusive premium inventory and the ability to purchase that inventory at scale, in line with their specific criteria. Specifically, multi-publisher PMP deals enable buyers to access multiple publishers through one deal ID, allowing them to tailor curated packages to the content and criteria they value. Publishers earn the true value of their impressions and have seen significantly higher CPMs through PMP deals.

Highlights of the OpenX programmatic direct business include:

· 35-50% of PMP filled impressions are incremental to the exchange, providing buyers with access to more premium inventory and publishers with additional revenue.

· OpenX PMP win rates are two times higher than in the open auction.

· OpenX has the most multi-publisher PMP demand at its level of scale.

“We value the level of customization that multi-pub deals give us,” said Tim Sims, VP of inventory partnerships at The Trade Desk. “The custom packages we obtain through PMPs are essentially direct deals that we can leverage programmatically at scale. The Trade Desk and OpenX are aligned on our commitment to quality, and we are confident these deals will continue to help advertisers reach their target audience at a larger scale.”

“The fact that we can now access spend programmatically that wasn’t available previously, and will continue to have better forecasting insight as real-time guaranteed advances, is a huge attraction for us,” said Erik Requidan, VP of programmatic strategy at Intermarkets, Inc. “Programmatic direct is where the industry is headed. We’re really pleased with the results we’ve achieved so far with OpenX and look forward to our continued collaboration as the industry continues to move toward guaranteed deals.”

“We foresee demand for guaranteed deals to grow exponentially considering the need for brand-safe, targeted inventory at scale, coupled with programmatic efficiency,” said Paul Sternhell, GM of programmatic direct and ad server at OpenX. “The premium nature of programmatic direct also makes it a perfect fit for rich media deals and we are looking forward to increased multi-format adoption. Over the upcoming months we will be working closely with our partners to continue scaling programmatic direct marketplaces and building more efficient tools to connect publishers and buyers.”

About OpenX

OpenX is focused on unleashing the full economic potential of digital media companies. We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.

At OpenX, we have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and we are constantly on the lookout for thoughtful, creative executors who are as fascinated as we are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.

@openx

View source version on businesswire.com:Korea Newswire distributes your news across every media channels through the industry’s largest press release distribution network

CHIBA, JAPAN--( / )--ABLIC Inc. (President: Nobumasa Ishiai, head office: Chiba City, Chiba Prefecture; hereinafter “ABLIC”) today launched the S-576Z Series of ZCL™ Hall effect 애니다스 애플파이20 ICs (magnetic sensors) that are designed to transform the development and manufacture of brushless DC 애니다스 MANZOKU motors.



Announced in October 애니다스 AV 2018 as the World’s first(*2) ZCL™ Hall effect IC with 애니다스 팔팔약국 an SC인테르나시오나우 Announceddetection methodology, this product is now launched as a product for use in consumer products.



The 애니다스 떡마차 S-576Z Series is not a unipolar or bipolar Hall effect latch IC but a ZCL™ Hall effect IC, a consumer product with an 빙그레 Thenew detection methodology capable of changing the output signal at the point 애니다스 토렌트 (zero crossing point) where 애니다스 콩카페 the polarity changes.



The S-576Z Series significantly 애니다스 토렌트콜 improves flexibility at the 애니다스 토렌트하자 design stage since it eliminates sensor positional accuracy and component variations and other negative impact on motor performance. It is a product that enables a reduction 썬애니 Thethe calibration work load in the manufacturing process and go a long way toward resolving the issues of motor developers and designers.



Compared to a bipolar Hall effect latch IC installed in a brushless motor (where sensor position is not optimal), a 15% or greater reduction in power 애니다스 제이제이 consumption can be expected(*3), 썬애니 Comparedit environmentally-friendly and also improving the performance of the product using the 애니다스 upskirt brushless motor.



(*1) 애니다스 cialis 애니다스 (*1)is an 부송동맞고 딸구넷 abbreviation of “Zero Crossing Latch.”



(*2) Based on our research 애니다스 ERO as of 소리티비 (*2)2018. 애니다스 빅리그



(*3) 애니다스 구냄닷컴 Based on our research 애니다스 GOTTANUT as 부송동맞고 of November 2019.



[Major 애니다스 ADULT 부송동맞고 ADULT Features] 애니다스



1. A world first! 애니다스 케이팝딥페이크 The ZCL™ Hall effect IC employs an innovative detection method that differs from 애니다스 부송동맞고 both unipolar and bipolar detection.



2. Attributes pertaining to internal motor 애니다스 PENPAL use



A wide operating voltage range that promises stable 애니다스 sensor signal output at motor start 야플TV Astop.



Static electricity countermeasures to withstand harsh motor assembly environments. 애니다스 성인동영상



A built-in pull-up resistor (an optional product) ideal for 먹튀회담 Adifferences in the rise and fall 애니다스 분수넷 delay times of sensor signal output.



[Application Examples] 애니다스 섹스하는방법 부송동맞고 섹스하는방법



Robots (brushless DC motors for vertical movement 애니다스 and operation of 애니다스 joints), electric power tools, cordless vacuum cleaners, and 부송동맞고 진짜야한영화 other consumer products that require high-energy efficiency, reliability, and low 애니다스 야한동영상모음집 noise.



[ZCL™ 먹튀회담 [ZCL™Introduction] 애니다스 섹스사이트



[S-576Z Series Product 부송동맞고 쎅스코리아 Details] 애니다스 19금



[Website] 애니다스 섹스영상 부송동맞고 섹스영상



해수욕장노출 Photos/MultimediaGallery Available:ABLIC: 애니다스 딸친구 Launch of the S-576Z Series 애니다스 섹시코리아 Today 부송동맞고 야한영화



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